SCALING UP : MARKETING STRATEGIES FOR SMALL BUSINESSES

Small businesses confront a unique set of challenges when it comes to marketing. With limited resources and often competing with well-funded corporations, it's essential to develop smart strategies that optimize their impact. One fundamental aspect is building a strong online presence. This includes having a user-friendly website, actively engagin

The seven P’s of event management give a framework that guides event professionals in crafting and executing productive events. Globally, the web event ticketing market is predicted to increase in a CAGR of 4.8% all through 2018-2025, supported by rising Net penetration and rising usage of mobile applications to guide events. If the attendee is